Toll Free - (888) 847-2903   -  Contact  -   search-website-sm Search

The Blog - Where Business Collides with Human Nature

Michael Hartzell

Recent Posts by Michael Hartzell:

How to Manage Projects As a Freelancer

If you're a sole proprietor, you probably need to manage multiple projects at a time, mostly alone. You likely do not have an entire staff at your fingertips like a CEO of a fortune 500 company. Nevertheless, you must manage the projects in an organized manner so that you can get things accomplished without dropping the ball.

In this article I'll give you tips about how to:

Topics: Time Management Goal Setting

Where Marketing Money is Spent vs. Where Consumers Spend Their Time

More than likely there remains big opportunities with radio, TV, the Internet and mobile marketing.  People are spending more time in these areas but advertisers continue to be old school traditional advertisers.

Topics: Marketing Statistics Internet Marketing Marketing Research

Small Business Lending is Improving: Tips for Finding and Securing the Right Loan

If you are looking for capital to finance your startup or business growth, many signs suggest that lending markets are showing renewed vigor.

Topics: Banking Government Business Finance

How to Execute a Public Recognition Program

In order to execute a public recognition program you or your organization needs to have perceived authority, a team, a flexible online platform and there needs to be a compelling reason that people will feel it valuable and want to participate.

The last on the list may be the most important and most difficult to achieve.  People must believe it is important enough to take action.  Will people take action because they like it?

When you look at the numbers of the top ten watched videos of all time on YouTube, 9 out of 10 videos are music videos.

Topics: List Building Link Building Statistics

How to Improve Marketing with Colors - Infographic

Study this infographic about how consumers respond to colors.  Understanding how people are influenced by colors may influence your next marketing campaign. 

There is a theory that genius companies have already done million dollar studies, just borrrow colors from them. Use the infographic about colors to double-check your decisions.

Topics: Marketing Graphics. Design Webdesign

The Most Important Mobile Payment Infographic Ever

Smart phone technology is leaving many wondering about mobile payments.  Questions from both sides of the transaction regarding how a mobile payment will work keeps many on the sidelines.  If only there was an easy to understand infographic that showed details about mobile payments.

Topics: Mobile Payments Landing Pages

How to Make People Listen

"Nobody is listening to me," is the cry of an unsuccessful leader.  There are many variations to this theme:  "If only they would listen to me, we could start to get things done."  "It's not my fault... nobody is listening."  These are expressed in stomping, clenched teeth, whining out loud and abrupt grunts. 

Topics: Guerrilla Marketing Leadership

Social Community Management Software for Paid Memberships

 

You are about to create your own group, tribe or community.  You begin first to look for community management software for paid memberships but pause for a moment and consider the pros and cons of creating your own community.

Managing a membership is much different than a social community membership.

Topics: Software Social Media Marketing Memberships

Killing Clever

If only someone had told me: "Don't be so clever" when I was a young smart mouth.  While the ultimate goal was to make people smile, my antics and craziness did not always prove to be truly helpful. (Sometimes I was not as clever or funny as I thought.)

The battle continues as my creative brain looks for ways to make people smile and feel great about the day and the opportunities that exist.  Quite a few years ago, I mostly killed 'clever' and I began to prioritize 'commitment' which is a necessary component to getting things done. 

Topics: Paradigm Deep Thoughts Leadership

List of Infographic Software for Awesome Content and Link Building

Your inbound marketing plan includes creating infographics which will be helpful, relevant, cool and hopefully will change paradigms to the extent that many will share.  With over 2 million blogs are posted on the Internet each day, creating an awesome infographic can be a very effecitve guerrilla marketing tactic to stand out from the crowd. 

Topics: Software Graphics. Design Graphics

A Great List of 13 Online Scheduling Software Programs

Scheduling meetings shouldn't require multiple emails. Give prospects and customers appointment scheduling power with a meeting scheduler.

A meeting scheduler is software that facilitates a group of individuals scheduling a meeting easily and quickly.

Rather than having back-and-forth conversations finding a time that works, a meeting scheduler is a link that your team can send to one or more individuals allowing them to see available times for the person or group they are trying to book with.

Topics: Software Time Management Sales Free Software

Fundamentals of Banner Ads

Banner ads are so attractive and appear to sizzle on the website screen. When viewing e-magazines or websites monetized from ad clicks,  the banner ads may be more appealing than the content.

You think to yourself:  "Those banner ads sure look juicy.  They look so good that I want one." You search through the Internet looking for ways to get paid with banner ad placement on your website.  How about a few tips?

Topics: Banner Ads Internet Marketing