The Blog - Where Business Collides with Human Nature

The graphic below shares simple thoughts about blogging for business success.  A pdf is available here or by clicking on the graphic.

Shorter might mean: 

Randy writes on About.com.

There are four types of people.

Building your own app is an option for those who want lower the financial risk.  Small Businesses can go head to head with big businesses by making their own app for a Google Android or for an iPhone.  Without knowing your business plan I can only show you the videoa to demonstrate how to make the mobile apps.

Take yourself away from business (or from the TV) for a moment.  Listen to this audio by Seth Godin. As usual, he offers a different way to think about business success.  If you are unemployed, it will make you pause to consider what is the reality of your current situation and your potential success.  If your business is worse off than in prior years, you may be inspired to rethink your strategy.

Here are resources to help you find links to your site.  No links to your website reduces the chance of being found.  Experts agree that links to a site has a direct impact on SEO.  Each link to your website is another door leading to your website.  Those businesses with more links have more authority in the eyes of search engines.  Each link is a "vote" saying:  "Your website is a place to be."

Business Computer goes down.  Cost will be $2000.  This is calculated from your time and effort to fix it (three days), new software, computer repair bill (after you can't fix it), loss of data, loss of customers, and loss of awareness.  I bet you can't go six months before a major computer bug will zap your business, leaving you with a wish for an unattainable success.

How fast is your website?  How fast does it load?  Regardless of what Google Blog or other search engines say about speed affecting seo and page rank, there will be no business success if people leave because of a slow page load.  The Internet speeds for mobile are notched up dramatically as you will now see advertisements for 4G speed.  If the website for your business is slow to load?  It will become a dinosaur and be passed by.

As a business owner...

• You don't want to be a programmer nor do you want to spend the hours necessary to keep up with the technical jargon.  
  
  
• What you need to know is how fast your website load times are relative to your competitors.  Also consider what your customers say is acceptable.  Your website may be too slow simply because your customers say so.  To have a tool to measure success will help you speak to the person(s) who are responsible for website design or graphics.

Here are three easy tools to analyze page load speed for your business website.

Pingdom - The Full Page Test loads a complete HTML page including all objects (images, CSS, JavaScripts, RSS, Flash and frames/iframes).  It mimics the way a page is loaded in a web browser.

The load time of all objects is shown visually with time bars.

You can view the list of objects either in load order or as a hierarchy.  The hierarchy view allows you to see which objects are linked to, for example a CSS file.

Every test also shows general statistics about the loaded page such as the total number of objects, total load time, and size including all objects.

Time to think about the press release option again.  If you wonder "What if I was to do a press release about my business?"  "What is the 'best in the world' in my product or service?"  "What is it about the business this week that is new, exciting, wonderful, ground breaking?  What is news-worthy?"  What will happen to the perception of your business?  Is is the usual stuff?  Or is there that little something you just have to share?