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The Blog - Where Business Collides with Human Nature

Socrates, Aristotle and Confucious as Bloggers

Deep thoughts to consider building a success.  Go back in time to when there was no TV or Internet.  Blogging by those from ancient times would give us deep thoughts vs. noise, don't you think?

Topics: Leadership Inspiration Quotes

Hire Virtual Characters to Sell, Impress and Engage Online

Virtual assistants, avatars, and virtual characters can be hired with a click and may help the entrepreneur to achieve business success.   Using virtual characters is still a new way of thinking that requires a large paradigm shift.  For a quick review of virtual characters, we will reference an expert on the topic.

Topics: Business Technology Guerrilla Marketing Ideas Internet Marketing

Magic Hands

I am about to do a magic trick right before your very eyes.  Without you realizing it, I am going to make something important to you disappear.  First you will see it, then you won't.  No doubt, if you are an entrepreneur, you will "know" how I did it.  No... my hand is not in your pocket or your wallet.  I am not going to steal your candy bar. It will be painless and there is no hypnotism involved.  (You can talk to the Mentalist if you are looking for hypnotism)

Topics: Time Management Personal Development

Caveman Marketing - How to be Smarter Than a Neanderthal Man

When people ask “why are you successful” the response should be “isn’t it obvious?” 

True story:

What did the first caveman who discovered fire do?

He went back to his cave and told his cavewoman “Cavewoman, cook me some food!”

What happened next?

Cavepeople ran to his cave and asked “what smells so good?”

The news of fire spread and cavepeople wanted more cooked food. How to make more fire was taught around the globe.

…not because of a generous caveman, but from a cavewoman who knew who to cook and make the food smell awesome.  

Topics: Success Funny Story

Advice for Someone With Expertise, but Afraid to Market and Sell

This topic relates to almost anyone, not just entrepreneurs. If you have a job and a quota, this can still work. Entrepreneurs have a harder time because there is no one standing over their head holding them accountable. Entrepreneurs create their own obstacles since feelings, emotions and comfort levels can have a more dramatic impact until a personal commitment and discipline takes over. 

If you or someone you know has experience, wisdom and high expertise but is afraid to market or sell their products or services, here is a bit of advice:

Topics: Guerrilla Marketing Marketing Selling Recommended Books Personal Development

The Trick to Creating Content

The trick to content:

  1. Don’t think.
  2. Listen to the questions.
  3. Answer them.
    Done.

Those who think before they listen can get lost in the possibilities.
The deeper they think, the bigger the possibilities.

Topics: Inbound Marketing Content Marketing

How to be an Entrepreneur [video]

How does the mind of an entrepreneur work?  Are you an entrepreneur?  It could be that you are even though you punch a clock and get a paycheck.  The best resource for telling you how to be an entrepreneur are other entrepreneurs and they may say:

Topics: Entrepreneur

20 Videos in 20 Days condensed into 20 Minutes - Alex Goldfayn

Waiting 20 days to watch 20 videos is too long to wait. Here you have all 20 wrapped together and watch them in 20 minutes. Marketing tips at their best from Alex Goldfayn.

Topics: Guerrilla Marketing Marketing Plan Training

Marketing and Selling to Doctors

You will refer your own doctor but as a general rule won't walk into just any doctor's office to get treatment.  

Topics: Celebration Guerrilla Marketing Ideas Selling

Duplicate Your Way to Success

I love to sing. In 8th grade, I signed up for the choir class.
Soon I learned my skills were not as amazing as I had hoped.

Topics: Guerrilla Marketing Business Success Leadership Decision Making Personal Development

How to Have the Next Money Making Guerrilla Marketing Idea

To have a guerrilla marketing idea isn't so tough but it can't be done in a dark room sitting by yourself.  If you have ever been stumped, you will know my secret for a never ending flow of  great money making guerrilla marketing ideas. 

Topics: Guerrilla Marketing Ideas

The Power of Perspective Taking is Life Changing

Ir's pretty simple... consider the opinions, ideas and thoughts of others to be more valuable than your own and you will find it necessary to listen more carefully and consider their world view.  

Topics: Selling Relationships Leadership Communication