The Blog - Where Business Collides with Human Nature

What does it take to investigate, search, dig and 'spy' for new information  about a prospect? AeroLeads has an answer that looks promising.

Search and Add prospects and leads at AeroLeads to get their Verified Email addresses and Business Phone Number. Find business emails of decision makers with title, location and company emails with phone numbers, address etc.

Before I share with you a great pop-up tool, let's talk about that party at your home.

When you have a party at your home... you greet people personally, with enthusiasm, and make special offers to ensure their comfort.

• You provide service, take their coat, offer something to drink and celebrate their arrival.

In a sense, you "pop-up" into their face and it is accepted and appreciated. Your offers are helpful and the intent is obvious.

And then came the website page - where Internet marketers are about "getting" more.

The next big idea will happen at the most inopportune moment and the idea you share will no doubt get immediate resistance. This leads to arguments and potentially the need for pursuasion and selling. (which is time you could be using to take action on your idea).

The most creative ideas can quickly die a quiet death when  "I have a million dollar idea!" turns into squiggles, chicken scratches and unintelligible dribble that only the author can understand.

PowerPoint and other powerful tools can become an arsenal to confuse instead of creating clarity.

With a primary goal of "speed to market and personalization", learning sophisticated software does not always empower an innovator to start NOW.  

If you have a plan to make an  impact, conquer the world or change the community, you will recruit others to join you in your mission:  investors, staff, peers, advocates, potential customers, cheer squads, advisory board members, and more.  They will appreciate your enthusiasm but will need more than a lame squiggle to get it done.

With PowerPoint experience and 200+ tools in my toolchest, it is more difficult to get my attention with new free or low-cost software.  If you can show me a way to help people make more impact by taking action on their ideas without a steep learning curve, you get my attention.

Today’s small business owners all share a common goal: to get more for their dollar and find the best strategies for small business marketing.  A newer app in the marketing world is Snapchat.  This app is much more than a simple photo and video sharing app. Since its debut in 2011, it primary use has been for fun, but Snapchat is evolving into a marketing tool that has a lot to offer businesses. Marketers who strive to find an out-of-the-box way to reach their target audience, especially those with a younger demographic, are especially seeing the benefits of using the app.  It’s the marketing wave of the future – 77 percent of college students are using Snapchat to send 400 million messages daily.

You like to talk and while you have writer's block, you never seem to have talking block.  You think like lightning and words are always available.  The alternatives to talking are slow in comparison and include writing, typing, sign language, and morse code.  You look at a keyboard and say "no thanks" (But the smart phone looks very appealing.)

Since the average human hand-writes at 31 words per minute for memorized text and 22 words per minute while copying, writing is out of the question.  Much too slow. 

An average professional typist types usually in speeds of 50 to 80 wpm, while some positions can require 80 to 95 and some advanced typists work at speeds above 120 wpm. 

What may be better than a spreadsheet is Smartsheet.com.  You often ask why it's difficult to use a spreadsheet on your iPad or PC Tablet.  (Think Smartsheet)  You don't want to be limited to data and software on your one computer.  (Use Smartsheet online)  To share your valuable spreadsheet online with others and control access, add Smartsheet to your toolbox.

A strong online presence is essential when it comes to the success of your small business.  In fact, according to the marketing firm Optify, it is vital for websites to appear on Page 1 of Google, especially in the top three positions. These spots receive 58.4 percent of all clicks by web users.

In order to increase your credibility and boost your online profile, you have a couple of options to select from.  You can hire a costly professional in the internet marketing field, or take hold of the reins and find ways to bolster your online presence yourself. 

If you take the route of doing it alone, there are several free applications you can take advantage of to help you.  Read on for 7 brilliant tools you may not know exist: