Awesome Restaurant Marketing Ideas!

Restaurant marketing is absolutely the best, easiest and most rewarding all types of marketing. 

Even with the amount of time you spend working your restaurant, you have noticed that the smart phone has become convenience tool of choice.  With access to the Interent via the smartphone at super-speed with LTE, even the smaller screen and thumb management does not keep the smartphone (or iphone) from being the favorite entertainment and connection tool for people on the move.  

What is Menu Management?
The restaurant industry is notoriously selective about adopting new technologies. Only truly revolutionary, business-building tools are worth the investment to integrate in a busy restaurant. Menu management service is one of those game-changing technologies. The core concept is to shift all of a restaurant’s menu needs - designing, updating, printing, distribution - onto a web-based platform.

A large restaurant company will have a book of rules which is so thick that no one is able to remember page 234 or what is supposed to happen every 89 days on leap years.  The restaurateur with one or two locations may not have a rule book which leaves the staff with no direction and no expectations. 

The SeaTac airport concessionaires sold 1.7 million bottles of water; 230,000 bags of M&Ms; 90,000 neck pillows; 20,000 copies of “50 Shades of Gray,” which was the biggest selling book at Sea-Tac concessions, and nearly 10,000 “Sleepless in Seattle” nightshirt/PJs.

The number 13 has a notoriously negative stigma attached.  Hotels in the United States do not have a 13^th floor, and the number is generally known for being one of bad luck and avoided at all costs. 

Take a good look in the mirror.  Do you have any of these dumb restaurant marketing habits?

Close your eyes and pause for a moment as you look at the restaurant and team from within your head.  As your mind’s eye roams around the restaurant, your lack of vision will require you to utilize that brain you were given.  One by one you will look at each person on the team and ask the $10,000 question:

If you run a restaurant and have a Facebook Page and you’re not posting pictures, then you’re missing out on a huge opportunity. The aroma of what’s in the ovens isn’t going to convince anyone not already on site.

Can it be true that restaurants do more harm than good in regards to people's health?  How harmful is processed food?  If the average person eats only processed foods and very limited whole foods, is there an ethical consideration?